LEDVANCE is premium partner of the German Central Association ZVEH


Application:  General lighting
Technology:  No specific technology
Target Group:  General public

The group of the e-brand partners of the Central Association of German Electrical and Information Technology Crafts (ZVEH) continues to grow: LEDVANCE has joined the quality alliance as a premium provider for professional and innovative lighting solutions. The partner agreement was signed on October 27th at the e-industry meeting in Mainz.

Lothar Hellmann, ZVEH President: "We are pleased about the new e-brand partners. With their competence, their product portfolio and their corporate philosophies, which are aligned to a partnership for handcrafts, they are very well suited to our industry-wide quality alliance under the umbrella of the e-brand. "Lamps and luminaires are a key factor in system building products. The demand from customers in this area is growing. Particularly in the areas of smart home and energy efficiency, there is no way around innovative lighting solutions.

Optimism and anticipation

LEDVANCE is also optimistic about the partnership. Tobias Metsch, Sales Manager Trade Deutschland at LEDVANCE: "The close connection with the handcrafts has been a great tradition at OSRAM and will continue to be a core topic for us. Through the premium brand partnership we present this to the public. We will continue to strengthen our position as a reliable partner in three-stage sales in order to jointly shape the role of light in a networked world."

The 54 e-brand partner companies from the electrical industry, the electrical wholesale trade as well as the insurance sector form a tested quality alliance for e-crafts. They are committed to the integration of the activities of the communities and initiatives in the industry with the e-brand and to create high-quality further training opportunities for e-brand companies.

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